apps


Mobile Portale oder mobile Apps
In the past few blogs, we have discussed the difference between apps and browser-based mobile Web sites. And while I myself have supported the strategy of companies that opt for the mobile Web site route, there are good reasons to produce mobile Web sites and apps. To understand the background, please think about your […]

Mobile portal versus smartphone app (or multi- versus mono-thematic)


Editors Fresh Apps
When we launched one of the most popular mobile portals of the daily newspaper BILD in 2006 in Germany (which today has 3.5 million unique users and 18% reach of all mobile surfers), a friend commented on the great usability and speed of the new mobile portal. In the pre-iPhone era, I […]

Apps offer breath of fresh air to editors